About NGK
National Geographic Kids is an interactive, multi-topic magazine covering animals, entertainment, science, technology, current events, and cultures from around the world.
Captivating kids since 1975, the title was launched in South Africa in June 2004, is a brand extension of the world’s largest nonprofit scientific and educational institution, the National Geographic Society.
The South African edition is the latest international issue of the
National Geographic Kids magazine to be published and is the first English language edition license granted by the society.
The magazine targets boys and girls, with the average age of readers 10.5 years.
Editorial mission
National Geographic Kids’ mission is to entertain children while exciting them about their world. It is the original photo-driven kids’ magazine, with the exceptional photography you’d expect from the National Geographic brand.
The vibrant, dynamic design pulls kids in, and the interactive features keep them there. Even better, while
National Geographic Kids is irresistible to readers, it’s also a reliable source for kids, parents and teachers.
Publisher
DENE STRAIN
T +27 21 412 2990
dene@8inkmedia.com
Digital Publisher
NATALIE DIXON
T +27 21 412 2935
natalie.dixon@8inkmedia.com
Target market: Ages 4 - 14
Size: 48 pages
Paper stock: 90gsm text and 150 gsm cover
Print run: 42000 Average
Frequency: 12 issues in English /12 issues in Afrikaans
Cover price: R22.95
Circulation: July-September 2009: 43 953